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Director, Onshore Partnerships and Recruitment (North America)

University Support Services LLC (USS) is the North American correspondent for St. George's University (SGU), a leading center of international medical education, drawing students and faculty from 140 countries to the island of Grenada, in the West Indies.  SGU has helped change lives through its more than 20,000 alumni, which include physicians, veterinarians, scientists, and public health and business professionals across the world.

The Director, Onshore Partnerships and Recruitment (North America) reports to the Executive Director of International Growth and Strategy with a strong dotted line to the VP, Student Recruitment (North America). The Director, Onshore Partnerships and Recruitment (North America) is responsible for managing the tactical and strategic international enrollment efforts in the North American market and liaising with the other International Recruitment Directors and the Chief Enrollment Officer’s team managing domestic recruitment. The Director is responsible for managing an overall international student recruitment strategy in North America, targeting international students currently enrolled in domestic institutions. The Director supplies critical market feedback for the further development of SGU initiatives and recruitment.  The Director will also operationalize strategy, development, and execution of Memorandum of Understanding (MOUs) with educational institutions SGU enters into strategic agreement with.

The Director collaborates with the marketing team to supply market feedback on collateral development and marketing activities by SGU to further enrollment goals, including in-country recruitment events to build brand awareness and generate interest in target regions.

Essential Functions

  •  Provide leadership to identify North American partners primarily with significant populations of international students, and/or secondarily, of strategic value for alliance via partnership. Lead meetings with university partner leadership teams, work with international recruitment agencies and collaborate with senior leadership at SGU in matrixed working relationships. Critical to these activities include development of operational strategies by evaluating trends, establishing critical measurements, determining productive customer service strategies, recommending and designing systems, developing action plans, and analyzing and reviewing results.
  •  In partnership with the Directors, Admissions, develop and implement targeted regional recruitment strategies designed to increase enrollment in designated programs and aid the senior leadership of SGU in the continual review and planning of strategies.
  • Develop and implement strategies for working with the regulatory agencies in targeted countries of origin and developing and maintaining specific actions plans within a region when necessary.
  •  Collaborate with SGU domestic and international representatives, university counselors and advisors in each location; monitor their marketing and recruitment activities.
  • Leverage existing recruiting events and strategies to optimize engagement opportunities with onshore international students.
  • Attend and present at recruitment events in target markets to build brand awareness and attract qualified students.
  • Implement marketing and communications plan for each targeted country/region based on data analysis and ongoing market research.
  • Develop and implement weekly, monthly, quarterly and annual reports which track Key Performance Indicators (KPIs) of all Advisors, representatives and agents in the recruitment of students against measured goals.
  • Become thoroughly knowledgeable about comparative education systems and implement strategies for efficient review of international academic credentials.
  • Maintain current information on visa regulations (especially of Grenada, Canada, the United States, and the United Kingdom) and how they impact the student during the admission process, basic sciences, clinical training, and postgraduate training in selected countries. Counsel students, work with the Dean of Students to create experts on international students on campus, and create letters to assist in visa applications, when necessary.
  • Provide leadership in the operationalizing of MOUs with identified institutions for partnerships or affiliations and manage the process of discussions to fruition including evaluation of opportunities, recommendation on approval by senior leadership, and manage fulfillment by partners and SGUs leveraging resources in various departments.
  • Assist the Senior Leadership Team in the development of presentations and all collaborative recruitment materials.
  • Work with international Admission Advisors to develop, maintain and enhance relationships with representatives from universities, organizations and offices within each region.
  • Conduct ongoing analysis of recruitment and marketing efforts with progress reports, and make recommendations based on findings. Evaluate and present information collected on each targeted country or region to support strategic decisions on the University’s international recruitment efforts.
  • Provide progress reports to identify trends and new opportunities.
  • Establish written policies and procedures for all types of SGU representatives in target regions.
  • Conduct ongoing evaluation of processes and adjust as necessary to ensure compliance with overall recruitment strategy
  • Assist in the development on an ongoing communication plan with the international advisors and manage the database to support the communication plan.
  • Perform other duties and special projects as assigned.

Essential Knowledge, Skills & Abilities

  • Dynamic individual who on a daily basis demonstrates passion, heart, positivity, and teamwork.
  •  Proven people management skills and experience.
  •  Strong analytical and critical thinking skills.
  • Strong communication skills, both written and verbal.
  • Experience working with spreadsheets, data analysis tools, statistics and working knowledge of CRM’s and various university SIS’s.
  • Ability to effectively and proactively network with peers and all levels of University staff and administration.
  • Self-starter, capable of asserting ideas, making decisions and providing feedback.
  • Strong understanding of marketing concepts.
  • Proven skills in database marketing.
  • Demonstrated ability to execute results against strategy.
  • Ability to work well under pressure; significant organizational skills and ability to set priorities.
  • Highly self-motivated and enthusiastic.
  • Passion for translating data into actionable insight and substantial international experience.
  • Ability to gather and maintain metrics and create concise reports.

Work Environment/Physical Demands

  • This job is performed in a positive, creative and collaborative environment.

Hours and Travel

  •  Travel to target regions, approximately 60 – 70% of time, to present academic programs, maintain relations, train representatives and agents, develop and enhance partnerships, and monitor targeted activities.
  • Ability to travel long distances and for extended periods of time.

Qualifications

  • Minimum ten (10) years of professional work experience with at least five (5) years in a global or enrollment planning environment performing similar work.
  • Experience in international higher education and recruitment.
  • Bachelor’s Degree required, graduate degree in related international area preferred.


University Support Services LLC is a Delaware limited liability company located in New York providing services under contract to St. George’s University Limited, a Grenada corporation and the owner and operator of St. George’s University, which includes the St. George’s University School of Medicine and the St. George’s University School of Veterinary Medicine.

About St. George’s University

St. George’s University is a top center of international education, drawing students and faculty from 140 countries to the Caribbean island of Grenada, in the West Indies. With more than 17,000 graduates across the world,  the University offers medical and veterinary medical degrees, as well as undergraduate and graduate degrees.


USS is an equal opportunity employer. As such, it is company policy to fill positions with qualified candidates regardless of race, color, sex (including sexual orientation and gender presentation), age, religion, ancestry, national origin, citizenship status, pregnancy, marital status, medical condition, genetic information, disability, status in the Uniformed Services of the United States (including veteran status) or status as a victim of domestic violence, except where there is a bona fide occupational qualification. This policy protects applicants and employees from discrimination in the hiring process.